Shop your heart out

A playful and refreshing approach to traditional Valentine’s themes, this campaign combined 3D imagery with off-figure product shots to create a visually captivating experience.

My role for the Valentine’s Day campaign was to develop creative ad direction for paid social as well as deliver designs, motion graphics, and video cuts for the campaign.

The ad creative resulted in twice the initially projected clickthrough rate.

"A modern and polished take on Valentine’s that combines punchy headlines with oversized product and valentine’s imagery in 3D.”