holiday Gift guides
they’ll love it (and you)

Mejuri’s Holiday Gift Guide campaign featured digital ads across all social placements. We combined classic off figure hero shots with lifestyle holiday visuals and punchy headlines to encourage click through and urgency during the holiday season.

My role in the partnership with Mejuri was to lead creative ad direction for paid social and develop lockups, motion graphics, and video cuts for the Holiday Gift Guide campaign. This project focused on multiple SKU’s including best sellers, under/over $500, and personalization.

We efficiently spent $1M+ on Meta and TikTok and generated a 2x ROAS.

“make a good impression, and set it in (gem)stones.”